HOST exhibition is one of the largest catering shows in the world with 1445 exhibitors participating from 40 countries participating at this year’s event.
HOST 2009 gave Williams the perfect opportunity to display its large portfolio of products to an international audience – including its cabinets and counters, back bar refrigeration and blast chillers.
With Host’s main focus for 2009 being eco-sustainability, design and energy saving, Williams was able to generate a great deal of interest amongst its visitors through its greenlogic initiative, offering practical advice on its energy saving equipment. Interest was enhanced by the display of a Hydrocarbon version of its Garnet cabinet range.
Centre stage at the exhibition was taken by the all glass Wine Tower- being displayed in Europe for the first time, with tremendous success.
As well as meeting up with many familiar faces - existing customers / consultants and some worldwide distributors, Williams also received great feedback from new customers and potential new distributors.
